Using User Data Analysis to Inform Decision Making
Over the past 15 years, JSTOR has logged millions of user interactions. We are now feeding this data into a virtual warehouse which can be queried and explored from a variety of perspectives. What can this data tell libraries about their users, research and teaching on their campuses, and what trends can we understand more broadly? Hear about some of our early explorations, the ways JSTOR uses this data to inform feature and program development, how we use custom analyses to help advise libraries on collection development, and bring your ideas and questions to help shape the way librarians can harness this data in the future.
John Lenahan, Associate VP, Institutional Participation and Outreach, JSTOR