Go to:
Online Doc
Meeting Request
ALAConnect Helpdesk (staff)'s picture

The Soft Sell: Sales Skills for Librarians

Sunday, June 29, 2014
10:30 am to 11:30 am, US/Pacific

This discussion session will describe and demonstrate the use of a sales framework that can strengthens librarians’ ability to persuasively solve users problems with library-sponsored solutions. Focusing on a sales framework called SPIN® Selling, this presentation will lead participants through practical examples that demonstrate how these communication strategies can significantly enhance librarians’ abilities to meet users’ needs with existing spaces, services and content.

More information about this conference session