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ALA Emerging Leaders 2013 Final Projects

ALA Emerging Leaders 2013 Final Projects



Project A: Learning for Life (L4L) – Communicating with Coordinators and Educating Administrators

1. Project Host: AASL

2. Team Members:

Maegan Heindel, Kathleen Roberts, Amy Jo Southworth, Stephanie Thomas

3. Member Guide(s): Karen Gavigan

Staff Liaison: Jennifer Habley 

4. Description

The 2013 EL Team A built upon the work completed in previous EL years with regards to creating promotional/marketing materials for L4L: Learning for Life, AASL's toolkit for implementing the AASL standards for learning. 

5. Details

Our mission this year was to create and update the information targeted towards administrators.  We created a powerpoint presentation, a poster, and a brochure.  These products contained statistics directly obtained from recent School Librarian impact studies conducted throughout the United States.  We also addressed the impact/connection of a certified School Librarian and implementation of the Common Core standards.  We allowed the materials to be general enough also for states not implementing Common Core.  The purpose of the materials is for the state L4L coordinators to share with their constituents in their states, and are also available for viewing and printing on the AASL L4L website. 


Project B: Virtual ACRL 101: Plan, Market, Present, and Assess

1. Project Host: ACRL

2. Team Members: Tarida Anantachai, Cristina Caminita, Wei Cen, Julie Watson

3. Member Guide(s): Meghan Sitar, Chair, ACRL Membership Committee (2013)

Staff Liaison: Mary Jane Petrowski

4. Description: Building off of last year’s ACRL Emerging Leaders (EL) team, the members of this year’s EL team B worked to develop a two-time virtual presentation to complement the in-person “ACRL 101” session held at the 2013 ALA Annual Conference. The objective of these live, interactive sessions was not only to orient first-time attendees to the conference, but also to promote ACRL programs and member engagement amongst newer librarians in the profession.

5. Details: Team B first came up with a work plan, which included creating a timeline for deliverables, evaluating the previous EL team's materials, and learning how to use the Adobe Connect software.  We conducted surveys and interviews with both our peers and our intended audience in order to help inform the content of our webinars, as well as devised a communication plan to strategically reach out to these parties and market our webinars. In addition to establishing the content and delivery of the webinars, we concurrently developed a post-presentation survey instrument, which helped us gather feedback on our learning objectives.  Based on our post-session evaluation, the majority of participants expressed their overall satisfaction with the webinars; the most useful content was organizational tips, general conference etiquette, networking, and information on ACRL-specific programs.


Project C: Recruitment Tools for College Librarianship

1. Project Host: ACRL-CLS

2. Team Members: Julie Judkins, Kathleen Monks, Brittney Thomas, and Marci Zane

3. Member Guide(s): Sally Gibson, ACRL/CLS Vice-Chair

Staff Liaison: Megan Griffin

4. Recruitment Tools for College Librarianship: "The purpose of the project is to develop recruitment tools which the ACRL College Libraries Section can utilize to attract library school students and new librarians to college librarianship. Many new librarians do not see the benefit to working in a college library and often decide it is not the best fit for them. College librarians often have difficulty explaining the difference and the benefits. This project will assist with the recruitment of new librarians to college librarianship."

5. Our Emerging Leaders group was tasked by the College Libraries Section (CLS) of ACRL with developing recruitment tools to attract library science students and recent graduates to college librarianship. During our initial meeting at ALA Midwinter, our group determined that conducting an informational survey would aid to inform our project deliverables—an elevator pitch, brochure, video, and poster. To this end, we created two non-probability surveys, one for current library students and recent graduates and another for college librarians. Each survey was short in length (the longest of which contained six questions) and was comprised of open ended questions. We began collecting responses for both surveys on February 24, 2013 and closed the surveys on April 15, 2013. Responses were collected via Google Drive’s survey function. All identifying information was excluded during our survey analysis.


Project D: Developing a Financially Sustainable Business Model for Library Resources and Technical Services (LRTS), the Official Journal of ALCTS

1. Project Host: ALCTS

2. Team Members: Sara Arnold-Garza, Nathan Hall, Regina Gong, Yasmeen Shorish

3. Member Guide(s): Mary Beth Weber/ Erica Findley

Staff Liaison: Charles Wilt

4. Description: 

Investigate how the Association for Library Collections and Technical Services (ALCTS) could develop a financially sustainable business plan for LRTS, the official journal of ALCTS. LRTS is a peer-reviewed journal that addressed the following areas in technical services: collections, scholarly communication, preservation (including digitization), acquisitions (including licensing and economic aspects of acquisitions), continuing resources, and cataloging (including descriptive metadata, authority control, subject analysis, and classification). 

The team will investigate different pricing and business models, including Open Access and fee-based models. The team should also investigate the potential impact of advertising on making LRTS financially sustainable, particularly if the journal is transitioned from its current availability as print and electronic to e-only.

5. Details: Based in its findings, the team drafted a report that was presented to the LRTS Editorial Board and the ALCTS Board of Directors at ALA Annual 2013. We defined three potential business models for exploration: an e-journal with a print-on-demand option, a subscription-based e-journal with no print, and an Open Access e-journal. We specifically excluded Open Access models where the author pays a fee from our inquiry because we were not aware of any journal with that business model in the field of Library and Information Science. For each model, we described scenarios and outcomes informed by the experiences of the peer cohort journals.


Project E: APALA 35th Anniversary Celebration

1. Project Host: APALA

2. Team Members

3. Member Guide(s): Ven Basco

Staff Liaison: Gwendolyn Prellwitz

4. Description

5. Details


Project F: Librarians Build Community: A Continuation of Emerging Leaders Projects F and G

1. Project Host: ALA Chapter Relations Office

2. Team Members

3. Member Guide(s): Ingrid Abrams

Staff Liaison: Don Wood

4. Description

5. Details


Project G: ALA Emerging Leaders Program: What Difference Does It Make?

1. Project Host: ALA Office for Human Resource Development and Recruitment

2. Team Members: Jessica Clemons, Ana Elisa de Campos Salles, Joe Filapek, Berika Williams

3. Member Guide(s): Maureen Sullivan, ALA President (2013) and Connie Paul

Staff Liaison: Beatrice Calvin

4. Description

The American Library Association (ALA) Emerging Leader Program is an opportunity for library professionals who have less than 5 years of experience or who are under the age or 35 to become more involved with ALA.  The 2013 ALA Emerging Leaders - Team G were charged to find out what changes, if any, have occurred in the professional lives of Emerging Leaders, their participation in ALA, and their professional networks.  

5. Details

In March and April of 2013, past and current Emerging Leaders were invited to participate in a 14 question survey to gauge the effectiveness of the ALA Emerging Leaders program and to determine its impact. A response rate of 32% was achieved, with over 200 Emerging Leaders participating.  In addition to that, 28 Emerging Leaders contributed video and audio testimonials describing their experience and the influence it had.

70% of Emerging Leaders surveyed have learned management and leadership skills and 77% have a better understanding of the organization of ALA. Since participating in Emerging Leaders, 69% have been involved with ALA committees. 80% believed that the program enhanced their professional networks with 63% making professional connection at ALA and other library events.

As a result of the Emerging Leader Program, 74% believed that they acquired small group dynamics and 51% enhanced their communication skills. Overall, the impact has been positive with 92% saying that if they could do it over again, they would still participate in the Program. For more information, including the raw data, please visit:


Project H: Adult Learning Tutorials

1. Project Host: Library Instruction Round Table (LIRT)

2. Team Members: Sara Bryce, Alicia Finley, Holli Duggan, Jeff Lambert

3. Member Guide(s): Roxanna Garrison, Chair, LIRT Adult Learners Committee and Rob Morrison

Staff Liaison: Beatrice Calvin

4. Description: Creating 4 Adult Learning Tutorials for use by librarians. 

5. Details: 

Here are the inks to our completed projects:

Adult Learning Tutorials Resources:  http://pinterest.com/deweyandchaucer/adult-learning-tutorials-resources/

Adult Learning Prezi Tutorials: http://pinterest.com/deweyandchaucer/adult-learning/

Project I: Improving Orientation and Enhancing Leadership

1. Project Host: LITA

2. Team Members: Zach Coble, Katlin Heidgerken-Greene, Margaret Heller

3. Member Guide(s): Lauren Pressley, LITA Director-at-Large

Staff Liaison: Mary Taylor

4. Description: Professional organizations provide an open and flexible path for the development of leadership skills. LITA, as an ALA division, has a particularly flat structure and low entry threshold for leadership experience through chairing LITA Interest Groups. The LITA Board would like to improve and enhance the experience of new leaders through development of an orientation toolkit for the chairs of LITA Interest Groups and Committees. The orientation toolkit would focus on leadership-oriented learning outcomes rather than the “nuts and bolts” of ALA/LITA processes.

5. Details: We surveyed past and present LITA committee and interest group chairs, as well as the LITA community, to learn what makes a successful leader. We analyzed the survey result along with the LITA bylaws and manual, and created an orientation toolkit that succinctly outlines the most important details that incoming chair need to know. The toolkit also includes strategies for effectively running meetings and completing work between meetings.


Project J: Collaboration with Graduate LIS Students (Part 3)

1. Project Host: LLAMA

2. Team Members: Tyler Dzuba, Nzinga Holley-Harris, Eugenia Schatoff, Bonnie Smith

3. Member Guide(s): Dr. Janine Golden

Staff Liaison: Kerry Ward

4. Description: This year's project is the final component of a multi-year initiative imagined as three discrete emerging leader projects. Part 1 of the project focused on understanding the quality/quantity of LLAMA promotion existing in management and leadership courses as well as the university instructors' awareness of LLAMA as an ALA division through a survey of course faculty. Part 2 enabled the Emerging Leaders to collaborate directly with the course faculty in creating and distributing a survey to students enrolled in the university library management/leadership courses, which gathered data on the most important services and products that LLAMA might offer. For Part 3, the Emerging Leaders will establish communication and form a collaboration with other ALA units. Four primary units will be involved: the New Member's Round Table, the Student Chapters, LLAMA's Marketing Communications Committee and LLAMA's Membership Committee. The collaborative effort will involve analyzing the data collected by the Emerging Leaders in Part 1 and Part 2 and creating strategies for engagement and recruitment of this new market surveyed.

5. Details: Though the Library Leadership and Management Association (LLAMA) is the foremost organization whose vision is to develop present and future leaders in library and information services, LLAMA currently has very few services or outreach oriented to students and new professionals – its future leaders. In 2011 LLAMA sponsored a three-year American Library Association (ALA) Emerging Leaders (EL) initiative in an effort to understand the needs of this un-tapped market and ascertain the appropriate services and marketing strategies to better meet its mission of encouraging and nurturing future library leaders. The 2013 EL team reviewed the findings of the 2011 and 2012 EL teams’ research, key LLAMA organizational documents, and conducted a series of stakeholder interviews between January and May 2013. The result of this inquiry and research is a set of recommendations for meaningful and broad engagement in the professional lives of LIS students and new library professionals. Because the needs (local, web-based, and low cost services and programs) and methods of reaching (dynamic web-presence; targeted outreach to Student Chapters and LIS faculty) this population are largely new to LLAMA and not comprehensively met by its current committee structure, the overarching recommendation is for the establishment of a New Professionals Section. Suggested services range from creating a new professionals online portal to providing programming to Students Chapters and LIS faculty facilitated by LLAMA members.  Recommendations for outreach all involve the creation of targeted, virtual and print, marketing materials to reach this specific population. Such a comprehensive program would drastically increase LLAMA’s ability to meet its vision and mission of nurturing current and future library leaders, and developing and promoting outstanding leadership and management practices.

White Paper


Project K: Membership Retention

1. Project Host: ALA Membership Department

2. Team Members: Amanda Binder, Margaret Howard, Caitlin Moen, Kirsten Weaver

3. Member Guide(s): Maureen Sullivan, ALA President (2013) and Connie Paul

Staff Liaison: Ron Jankowski

4. Description:

What does ALA need to do that we are not doing, to retain new members? What is the meaningful experience which will encourage new members to get involved, participate and communicate? Working with ALA President Maureen Sullivan, the team will plan the approach, develop the tools, gather the data and share their findings.

5. Details:

The goals of the project were to 1) find out what new members want to stay involved; and 2) recommend steps that ALA can take to meet those needs and interests.  At ALA Midwinter, the team determined that a survey of ALA members would be the most effective tool to meet these goals.  Through virtual meetings and e-mail correspondence with the Director of Membership Development, the team identified a group of ALA members to target for the survey: members transitioning from the first-year/non-student membership rate to the full membership rate.  The survey was created using Google Docs and included a mix of multiple choice and open-ended questions.  ALA Membership provided the distribution list for the survey.  Based on the survey findings, the team created a list of recommendations for the ALA Membership Committee.  The recommendations were shared with the Committee at the Annual ALA Conference in Chicago.


Project L: Building Bridges Across Mentoring

1. Project Host: ALA Office for Diversity

2. Team Members: Christina M. Bailey, Emily K. Chan, Annie Schutte, and Yvonne Stephenson

3. Member Guide(s): Deana Greenfield and Brian Leaf

Staff Liaison: Gwendolyn Prellwitz

4. Description: Continue the work performed by the Building Bridges Across Mentoring: ALA President Molly Raphael's Sixth Diversity Initiative Committee

Their committee charge: 

To develop a collaborative system across ALA mentoring programs and find ways to contribute toward enhancing diversity within those programs, for both mentors and mentees.  Collaborate with the Spectrum Scholars and Emerging Leaders Programs to build new bridges from those programs into the ALA divisions, roundtables, and ALA-wide components including governance.

5. Details: The 2013 EL Team L approached this work by

  1. ascertaining the need for mentoring within the profession,
  2. identifying best practices for both mentors and mentees,
  3. surveying past and current users of MentorConnect, and
  4. assembling information on existing mentoring opportunities within ALA.


Project M: PLA 2014 Conference Program

1. Project Host: PLA

2. Team Members

3. Member Guide(s): Georgia Lomax

Staff Liaison: Linda Bostrom

4. Description

5. Details


Project N: Public Libraries and Public Awareness, Identifying What Works

1. Project Host: PLA

2. Team Members

3. Member Guide(s): Manya Shorr

Staff Liaison: Lian Sze

4. Description

5. Details

Anna Johnson (non-member)'s picture


Project N: Public Libraries and Public Awareness, Identifying What Works


1. Project Host: PLA


2. Team Members: Anna Johnson, Ted McCoy, Audrey Evans, Audrey Barbakoff, Lenore St. John


3. Member Guide(s): Manya Shorr


Staff Liaison: Lian Sze


4. Description: Exploring successful public awareness campaigns in public libraries around the country.


5. Details: What made them successful? What do they have in common? What universal lessons could
you apply in your own library? Case studies of nine successful public awareness campaigns were researched. The libraries selected represent a wide range, from a single-location rural library in the Midwest to the 91-branch New York Public Library system. The campaigns also fall into a variety of categories: money, numbers, relationships, and resources. Findings were compiled into a digital magazine available at: http://issuu.com/emergingleaders2013/docs/campaigns_that_made_a_difference


Anna Johnson

Ready to Read Specialist

Ready to Read Corps

Columbus Metropolitan Library