Latest From All Groups

View:   Faces | List | By Group

Event BRASS Program: Mad Men: The Business of Advertising

by Patricia Kenly on Wed, Jul 23, 2014 at 05:36 pm
in RUSA BRASS (Business Reference and Services Section)

RUSA-BRASS Program - Mad Men: The Business of Advertising

RUSA-BRASS Program - Mad Men: The Business of Advertising

Many companies spend millions on advertising their brands and products, yet data can be hard to find. Specialized sources, available at many large libraries, focus on these statistics. The information they contain can be used by business students, researchers, or the general public. In addition, media planning, a component of a company's marketing plan, will be covered. Entrepreneurs need information on placing ads (and on how much it costs); reference librarians assisting these users will find the content of the program very useful.

Speakers:

    Wendy Diamond, Business and Economics Librarian, California State University, Chico.

    Dale Skarl, Search Engine Marketing Manager for MGM Resorts International

The session kicks off with breakfast, 8:00am-8:30am, sponsored by S&P Capital IQ.

Ms. Diamond's online guide is at: http://libguides.csuchico.edu/BRASS_Advertising_Sources

Summary of the presentations - please see file below.

 

More...

Event Liane Taylor

by Sarah Hammill on Fri, Jul 18, 2014 at 03:43 pm
in IAmRUSA

IAmRUSA Interviewee for the Week of July 21st is

Liane Taylor

Ask her a question!

Discussion Annual Conference 2014 Board of Directors Meeting Documents (PLA)

by Julianna Kloeppel (staff) on Wed, Jul 23, 2014 at 02:40 pm
in PLA Board of Directors (Public Library Association)

Public Library Association

Board of Directors Meeting

ALA Annual Conference

Saturday, June 28, 2014

1:00-4:00 PM

Public Library Association

Board of Directors Meeting

ALA Annual Conference

Saturday, June 28, 2014

1:00-4:00 PM

Location: Las Vegas Convention Center, Room N219

Logistics: Catering –Lunch will be in the room at 12:30. The open meeting begins at 1:00 pm and continues in the same room until 4 pm or a motion to adjourn.

Agenda: Additional items may be added to the agenda prior to the adoption of the agenda. Items also may be moved from the Consent Items to become a discussion item. While not agenda items, policies related to Board service and the PLA Strategic Plan http://www.ala.org/pla/about/strategicplan have been posted to ALAConnect (http://connect.ala.org/node/114854) as reference materials.

Board roster

Please save the documents to your laptop or tablet. We cannot guarantee wifi or electrical outlets in the meeting room.

PLA at ALA Annual Conference: http://www.ala.org/pla/education/alaannual

Review committee rosters and charges from this page: http://www.ala.org/pla/about/committees

More...

Discussion Meeting agenda

by Nancy Fawley on Wed, Jul 23, 2014 at 01:56 pm
in ACRL IS Preconference Committee

We will be meeting via conference call on 23 July at 1 pm, Pacific time. Dial in details are on the agenda.

Discussion Image Resources Interest Group (IRIG) Meeting Minutes – Las Vegas, June 28

by Kristina Keogh on Wed, Jul 23, 2014 at 12:49 pm
in Image Resources Interest Group (ACRL - Association of College and Research Libraries)

ACRL Image Resources Interest Group

Open Meeting and Discussion, ALA Annual 2014, Las Vegas, NV

Saturday, June 28, 2014, 1-2:30 PM

 

Convener: Kristina Keogh

Incoming Convener: Kasia Leousis

 

I. Introductions and Program, Lightning Talks

 Courtney Baron, University of Georgia

“Institutional Repositories: Powerful Tools to Preserve MFA Work”

 

Nicole LaMoreaux, LIM College

ACRL Image Resources Interest Group

Open Meeting and Discussion, ALA Annual 2014, Las Vegas, NV

Saturday, June 28, 2014, 1-2:30 PM

 

Convener: Kristina Keogh

Incoming Convener: Kasia Leousis

 

I. Introductions and Program, Lightning Talks

 Courtney Baron, University of Georgia

“Institutional Repositories: Powerful Tools to Preserve MFA Work”

 

Nicole LaMoreaux, LIM College

“Beneath the Fold: The Value of Women’s Wear Daily (WWD) Archive and Vogue Archive within an Academic Library”

 

Ann Medaille, University of Nevada, Reno

“Learning Visual Literacy Skills through Digital Story Creation”

 

Stephen Patton, Indiana State University

“MDID or Don’t”

 

Jenna Rinalducci, George Mason University

“Tactile Texts: Transforming Artist Books for the Online Environment”

 

Tiffany Saulter, Indiana University Bloomington

“Image as Record: The Zine Collection at the Fine Arts Library”

 

Krista White, Rutgers University

“Digital Imaging Specifications and the Management of Digital Storage Needs”

II. Report and Update on Visual Literacy Competency Standards (Nicole E. Brown, New York University and Ann Medaille, University of Nevada, Reno)

  1. Discussion of VL Competency Standards as they relate to the revised Information Literacy Competency Standards
  2. Call for Incoming Convener 2014-2015/Convener 2015-2016

III. Meeting Adjourned

More...

Discussion Minutes from HoLT IG at ALA Annual 2014

by Hong Ma on Wed, Jul 23, 2014 at 11:41 am
in Heads of Library Technology Interest Group (LITA - Library & Information Technology Association)

Heads of Library Technology (HoLT) Interest Group

ALA Annual Meeting 2013 

Sunday, June 29th, 2014
1:00 pm to 2:30 pm

Chair: Meg Brown-Sica (outgoing), Vice-Chair/Incoming Chair: Hong Ma, Incoming Vice-Chair Robert Nunez

1. Announcements regarding events of interest at ALA Annual.

Heads of Library Technology (HoLT) Interest Group

ALA Annual Meeting 2013 

Sunday, June 29th, 2014
1:00 pm to 2:30 pm

Chair: Meg Brown-Sica (outgoing), Vice-Chair/Incoming Chair: Hong Ma, Incoming Vice-Chair Robert Nunez

1. Announcements regarding events of interest at ALA Annual.

2. Introductions and explanation of the purpose of the group. Information about the email list and ALA Connect site ()lita-holt@ala.org and http://connect.ala.org/node/66223

3. Introductions of attendees.

4. Discussion about ideas for future meetings/programs from the IG.

5. Presentations and followup questions/discussion, etc.

      • The Impact on Online Scholarly Journal Usage Data of Publisher Websites

                           Presenter: Chan Li, Sr. Data Analyst, California Digital Library

      • Adding copyright/license information to different library systems

                           Presenter: Jenny Jing, Information Systems Librarian, Queen’s University                            Library

      • CrowdAsk: A Crowsourced Library Help System

                      Presenters: Ilana R. Stonebraker, Business Information Specialist and                        Assistant Professor of Library Science, Purdue University

      •  Other discussions (suggestions for HoLT IG)

                                HoLT IG will look for opportunities for online webinars for topics like digital                                          preservation, linked data etc.  

More...

Pages